INSTAGRAM & FACEBOOK ARE GOING TO SHOW MORE POSTS FROM ACCOUNTS YOU DONT FOLLOW
Wait till next year if you already feel strongly about your Instagram feed featuring more and more Reels from accounts you don't follow.
By the end of 2023, according to Mark Zuckerberg, CEO of Meta, the firm will more than increase the quantity of content from suggested accounts users view on Facebook and Instagram.
According to him, such recommendations currently make up about 15% of the content on Facebook, and Instagram already has a bigger percentage.The initiative is a major change from Facebook and Instagram's past emphasis on showing postings from a user's social graph, or list of friends.
Zuckerberg refers to it as constructing the "Discovery Engine." The change aims to compete with TikTok's extensive usage of AI to serve up videos from everywhere. Due to this strategy, TikTok has become one of the most popular apps in the world and has given rise to an entirely new creator economy.
Zuckerberg noted that as "Al finds extra information that people find fascinating, it enhances engagement and the quality of our feeds" during Meta's second quarter earnings call on Wednesday.
He asserted that Meta will employ AI to suggest all publicly shared items on its service, such as links or linksIn reference to TikTok's exclusive concentration on short videos, he remarked, "In that sense, I think what we're doing is going to be really unique." People won't want to be limited to a single format, in my opinion.
No comments:
Post a Comment